Arcsen is a Sitecore partner in Saudi Arabia for organizations whose websites must work in Arabic first: government and semi-government entities, giga-project and real estate developers, banks and insurers, and airlines and tourism brands. From Riyadh and Jeddah, we design, build and migrate SitecoreAI sites with right-to-left as the default and Arabic as the version of record. We build to the accessibility guideline for Saudi government websites, hand off cleanly to sign-in services and give AI assistants Arabic answers to quote.
Sitecore partner Saudi Arabia
Six services, designed in Arabic first.
SitecoreAI implementation
New government portals, giga-project launch sites, bank and tourism sites on SitecoreAI, which Sitecore launched in November 2025 as the evolution of XM Cloud. Content model, components and approvals follow how Saudi teams publish, Arabic first.
XP or XM to SitecoreAI migration
Sitecore says mainstream support for XP and XM 10.4 runs to the end of 2027, so plan the move while your version is supported. Arcsen Ascend is our route to SitecoreAI, with DGA accessibility fixes and Arabic parity in each wave.
Arabic-first and RTL builds
Arabic is written and approved first, and every component is designed right to left, with Arabic typography, mixed-direction text and Hijri dates. Our guide to Arabic-first Sitecore sets out the checks.
Personalization and search
Page variants can target visitors by time, date, device, geography, visit, referrer or UTM, and point of sale, which suits project launches, Ramadan offers and Gulf visitors. Our personalization guide covers the XP rebuild, and we tune search for Arabic spelling.
Content operations and AI-assisted authoring
AI drafts and translations follow the same workflow as human edits, and only items in a final state can be published. With Keep workflow state cleared, each AI translation starts in the initial state for a named reviewer in each language; see our Agentic Studio explainer.
AI search visibility and the Health Check
We write pages that AI assistants can quote in Arabic, and our AI visibility service monitors how assistants answer your buyers’ questions. If you run Sitecore today, the free Sitecore Health Check reviews your current estate first.
Saudi Arabia
What Saudi websites must get right.
Arabic as the version of record
Write and approve Arabic first, then English, and make right-to-left the default for every template. Design headings, forms, tables and mixed-direction text with real Arabic copy from the first sprint, since a mirrored English design breaks on long Arabic headings and embedded Latin names. Agree digits, currency and Hijri dates before the first template is built.
Accessibility to the DGA guideline
The Digital Government Authority’s guideline for web accessibility of government websites requires government entities to meet at minimum WCAG 2.1 Level AA. Build each component to AA once, test it in Arabic with screen readers in right-to-left layouts, and review alt text, headings and documents in both languages before approval. Treat AA as the floor for semi-government and private sites too.
Clean hand-offs to transactional services
Where a page links to a transactional service, sign-in happens on that service, for example through Nafath, the national app that verifies digital identity for government and private services integrated with it. The website explains and hands off, with a start button that carries the service code and language and a bilingual holding message for when the portal is down; our government websites guide covers the model.
Launch sites that go live on the hour
Giga-project and developer launches need the page live at the announced time in both languages. Editors can schedule each version, and Sitecore notes that you must still publish the page or site when each date starts, so name the person who publishes. The Real Estate General Authority issues an advertising licence under FAL for visual, written or audio real estate advertising, which the public can verify, so model each project’s licence once and place it where legal requires.
Arabic answers that AI search can cite
People ask AI assistants in Arabic which documents a service needs or what a product costs, and the answers quote pages that state it plainly. Google says there are no additional requirements to appear in AI Overviews or AI Mode: pages must be indexed and eligible for a snippet, with structured data that matches the visible text. Put the answer first, in Arabic, and make the English page match.
Regional proof
EgyptAir is rebuilding its digital front door with Arcsen.
EgyptAir, Egypt’s flag carrier flying to 93 destinations, is rebuilding its digital front door and passenger CRM with Arcsen. In October 2026, Sitecore announced that SitecoreAI will power the airline’s main website, country sites and app content, with the implementation expected to be led by Arcsen (read our announcement). The model, one platform for several markets in two languages, fits Saudi airlines and tourism brands; where CRM is in scope too, see our Salesforce work in Saudi Arabia.
How we work
Five stages, run from Riyadh and Jeddah.
Sitecore Health Check
We start with the free Sitecore Health Check, which reviews your current estate before anyone writes a plan.
Discovery and design
Workshops in Riyadh, Jeddah or online, in Arabic and English, with content, service, compliance and IT owners. We agree the content model, approvals per language, the DGA target and portal hand-offs.
Build and migrate
We build to the DGA guideline’s AA level and test right to left as we go. XP and XM estates move in waves with Arabic parity checks; see Arcsen Ascend and Sitecore Academy.
Launch
We rehearse the go-live, publish both languages together and check the live pages on phones, timing giga-project launches to the announced hour.
Run and improve
After launch, we keep improving the site with you, from Sitecore updates to accessibility re-tests and Arabic AI visibility checks. See Arcsen Exceed and Value Realization.
Questions we get
What Saudi buyers ask before they choose.
Do you have a Sitecore team in Saudi Arabia?
Yes. Arcsen has offices in Riyadh and Jeddah, alongside our Dubai headquarters and offices in Doha and Cairo, with 170+ consultants and 400+ certifications across the company. Workshops and reviews run in Arabic and English.
What drives the cost of a Sitecore programme in Saudi Arabia?
Scope: sites, languages and components, hand-offs to portals, CRM and search, work to bring pages up to the DGA guideline’s AA level, and the content to move from XP. We price after a Health Check or discovery.
How long does a SitecoreAI build or migration take?
It depends on scope, content volume and the approvers in each language. We plan around your launch dates, migrate in waves and give a timeline after discovery.
When does support for Sitecore XP end?
Sitecore says mainstream support for XP and XM 10.4 runs until the end of 2027, with extended support until the end of 2030, and it released XP 10.5 in August 2026. Check your version and plan the move against those dates.
Does SitecoreAI handle Arabic-first, right-to-left sites?
Yes. Arabic can be the version of record, with its own versions, workflow and review, and AI translation can draft the English for a reviewer. Right-to-left layout, Arabic typography and Hijri dates are front-end work, where Arabic-first delivery matters.
How do we start?
If you run Sitecore today, book the free Sitecore Health Check. Choosing a partner? Read our Sitecore partner RFP checklist for the Middle East and send our team in Riyadh and Jeddah your RFP.
Planning a Sitecore programme in Saudi Arabia? Talk to our team in Riyadh and Jeddah.
Not ready for an RFP? Start with a free Sitecore health check →