Sitecore Symposium 2026 runs from 10 to 12 November at the Walt Disney World Swan and Dolphin Resort in Orlando, Florida. Our founder and CEO, Mohamed Abdelsalam, will be in Orlando from 7 November and through the conference. If you lead digital, marketing or technology for a brand in the Gulf or Egypt, or you run a Sitecore estate and want a partner who knows the region, he would like to meet you.
Why we are going
This year’s theme is Marketing Rewired. The programme centres on how AI is changing the way customers find and choose brands: agentic AI, answer engines, personalization, and content operations built for an AI-first web. That is the work in front of our clients right now.
Arcsen runs Sitecore, Salesforce and MuleSoft under one roof for organizations across the United Arab Emirates, Saudi Arabia, Qatar and Egypt, including EgyptAir’s move to SitecoreAI. We are going to Orlando to compare notes with Sitecore’s product teams, partners and customers, and to bring what we learn back to the region.
What to talk to us about
- Moving to SitecoreAI. Where you stand on XP or XM, what the move involves, and how to sequence it before mainstream support for XP 10.4 ends in December 2027.
- Arabic-first experiences. Bilingual, right-to-left sites and editorial workflows that work as well in Arabic as they do in English.
- Being found by AI. Structuring content so AI answer engines can find, trust and cite your brand. How we approach AI visibility.
- Sitecore and Salesforce together. Content, customer data and service connected, so each platform makes the other work harder.
- Running it after launch. Managed services with named pods and published SLAs.
Meet Mohamed in Orlando
Half an hour over coffee is usually enough to work out whether we can help. Tell us when you land and what you want to cover, and we will find a time around the sessions.
Book a meeting in Orlando →Message Mohamed on LinkedIn
Not going to Orlando?
Our free Sitecore health check reviews your estate and gives you a clear view of what to fix, what to keep and what the move to SitecoreAI would involve.


