AI
Claudeforce explained: what Salesforce and Anthropic shipped, and what Gulf teams should do next
What Salesforce and Anthropic actually shipped under Claudeforce and AIforce, how permissions work, what it costs, and a 90-day plan for Gulf teams.
Mohamed Abdelsalam
Mohamed Abdelsalam is the founder and CEO of Arcsen. He has more than 16 years of experience in CRM solution sales and industry business development, including roles as Country Leader for Synerise in the Middle East and Africa and Senior Territory Manager at Oracle. His focus is CRM, cross-channel marketing, AI and machine learning.
Agentic AI in the Middle East: Arabic, change management and starting small
Three lessons from our conversation at Agentforce World Tour Dubai, with what to test in Arabic, a one-page change plan and what a 30 to 60 day first release contains.